Post by account_disabled on Feb 28, 2024 4:20:30 GMT
At the beginning of the work, we started with the collection of the semantic core, since our subsequent recommendations for optimizing the structure and creating additional pages were based on the collected SY. Of course, the priorities were on HF requests regarding car insurance (OSAGO, CASCO) and travel insurance. Stages of collecting the semantic core: Collection of all requests that we can detect and analysis of add. queries used by competitors; Query clustering; Distribution of SYA clusters by target pages that were already on the site; Preparation of recommendations for the creation of new pages, based on the collected information. After collecting the semantic core and primary measurements, the following positions were obtained:
1-10 position — 23 requests 11-20 position — 12 requests 21-50 position — 85 requests In the course of the work, SYA continued to expand. After implementing our recommendations, the results improved significantly: 1-10 position — 43 requests; 11-20 position — 47 requests; 21-50 position — 164 requests. Content analysis of the site There were no texts on the site, or Norway Phone Number non-unique, spammed texts were placed on the pages. After a detailed analysis of the pages of the askods.com site and the pages of competitors, TK was prepared for the collected semantic core. Optimized content was written, part of which has already been added to the site.
Subscribe to the hot ones Subscribe to the monthly NEWS DIGEST Enter your E-mail The meta tags were also reviewed and updated, which made it possible to expand the list of keywords in the snippet: As a result of adding part of the recommended meta tags to the site, improved snippets were obtained, which increased the CTR from 2.4% to 3.1% . Works on increasing the reference mass The visibility of the brand in the search engine was low at the initial stage of promotion, so the main task was to develop the brand. When placing links, the emphasis was placed on the quality and indicators of the sites (as the site has a problem with the quality of the link mass and the quality of the anchor letter). In the direction of external optimization, the following tasks were set: Quality control of the reference mass.
1-10 position — 23 requests 11-20 position — 12 requests 21-50 position — 85 requests In the course of the work, SYA continued to expand. After implementing our recommendations, the results improved significantly: 1-10 position — 43 requests; 11-20 position — 47 requests; 21-50 position — 164 requests. Content analysis of the site There were no texts on the site, or Norway Phone Number non-unique, spammed texts were placed on the pages. After a detailed analysis of the pages of the askods.com site and the pages of competitors, TK was prepared for the collected semantic core. Optimized content was written, part of which has already been added to the site.
Subscribe to the hot ones Subscribe to the monthly NEWS DIGEST Enter your E-mail The meta tags were also reviewed and updated, which made it possible to expand the list of keywords in the snippet: As a result of adding part of the recommended meta tags to the site, improved snippets were obtained, which increased the CTR from 2.4% to 3.1% . Works on increasing the reference mass The visibility of the brand in the search engine was low at the initial stage of promotion, so the main task was to develop the brand. When placing links, the emphasis was placed on the quality and indicators of the sites (as the site has a problem with the quality of the link mass and the quality of the anchor letter). In the direction of external optimization, the following tasks were set: Quality control of the reference mass.